ONEPOLE
A product site where the product had never been photographed. I led the development and operation of the site, and rendered everything on it.
Role
Lead developer and 3D artist
Year
2021 – 2024
Stack
Next.js, TypeScript
Imagery
Product renders, in-house
My approach
I led the development and operation of the ONEPOLE site, with responsibility for content updates and for producing the high-quality product renders it runs on.
Doing both meant the imagery and the layout were designed together. A render can be framed to the crop the page needs, at whatever resolution the page needs, and a product variant is a material swap rather than a photo shoot.
Result
A site I ran for three years without a photographer. It is also the clearest case for the combination: developer and 3D artist in one person removes a whole handover.
Renders
The ONEPOLE product renders go here.